Peter is an experienced aviation business development professional and marketer with extensive airport commercial management and change agent experience. Peter brings his 7 year airline and 24 year airport career to driving airport commercial strategy, growing aeronautical revenues and optimising commercial yield.
Peters airport experience is with five airport groups in Australia, the Emirate of Abu Dhabi in the UAE, the Sultanate of Oman, Sweden and most recently in Saudi Arabia. He incorporates sophisticated tourism marketing techniques for airports following his 4 years leading commercial strategy and marketing for major markets at the Hong Kong Tourism Board.
Peter has successfully managed numerous high-profile initiatives including delivery of a new air service development strategy for a major airport in Saudi Arabia and delivery of a business development strategy and non-aeronautical commercial strategy to a Swedish airport.
Peter provides support to client airlines and airports that aims to deliver transformational change and implementation of strategic initiatives.